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Posts Tagged ‘Transparency’

Hootsuite Certified Professionals Directory Fails at Customer Policy

Most of you know that I use (and support) Hootsuite as a social media management platform.  I mention Hootsuite here all the time and have even written entire posts about the browser-based application.  It’s a tool that just works really well. Today, I received the system-generated email you see in the screenshot.  When I saw [...]

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Communities and the Importance of Rituals

Since I started attending St. Francis of Assisi Church in Victorian Village, I’ve been learning about the idea of building a community around faith.  Father Ron, a spiritual and community leader, always places a good deal of emphasis on community.  The formula is pretty simple: a closer and more connected community helps community members find [...]

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Diigo Social Bookmarking: 5 Reasons Why It Rocks

It’s been my goal for the past two years for at least a portion of my career to be professional speaking.  With that turf comes the need for constant research. I’ve found a need to get good at things like boolean searching, basic image cropping, video editing and, most definitely, building presentations using Keynote (for Mac). [...]

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Double-Edged Sword of Transparency

CEO blogger, Michael Hyatt, is one of the people I make it a point to read on a regular basis.  He’s a shining example of how a CEO can position a blog to work in favor of a large corporation.  Aside from that, I just enjoy reading what he writes.  Content.  Style.  Deep thinking.  Bravery [...]

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Good Strategy Focuses on Business Objectives & Baselines for Measurement

There are plenty of ways to measure success outside of ROI.  I hope that yesterday’s post helped to shift your paradigm on the investment part of ROI and the humans behind your social web tools. Measurement is absolutely critical in any project.  Without measurement, do we ever really know if our work has been a [...]

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23 Ideas to Help WNCI’s Morning Zoo with Dave & Jimmy Get Better at Using Social Media

I was reared as a traditional media guy and have always had tons of respect for mass communication. At Otterbein, I was a part of WOBN Westerville and had a blast doing promotions and being on air.  The station pushed out to a small broadcast radius of about 5 miles around Westerville.  We always joked [...]

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What I’m Doing in 2010 – Social Business Strategies at Qwirk Columbus

For the fair amount of you who have emailed me in the past few weeks, confused about what I was doing, I want to apologize for the confusion. Things have been moving very fast, and I’ve been slacking off on staying transparent.  That said, I’m taking a few posts to show you my cards.  If [...]

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How Would You Handle Someone Slamming Your Business on the Social Web?

The social web is amazing because now, anyone with an internet connection can become a publisher and have their voice be heard.  It takes hours of time and hard work to be successful, but the tools are readily available.  Heck, you can even use a good portion of the tools for free. But wide access [...]

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Social Media Corporate Policy – Interview with Southwest Air

There’s been a ton of hype in social media about Southwest Air for quite sometime now, and that’s not surprising.  This company has ventured into using blogs and Twitter to listen to and keep their customers informed. Southwest also delivers on the promises they make.  Today was actually my first time flying the airline and I [...]

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“Jimmer” on Blogging

I first came to know Jim Brochowski through his blog.  We’ll actually, it was an @reply on Twitter that pointed me to his profile and he link to The Life of Jimmer.  But it was on Jim’s blog where I came to know Jimmer and what makes him tick as a person.  Jim’s writing created [...]

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