Posts Tagged ‘Technology’

5 Tools You Can Use to Build a Targeted Twitter Following

We’re back to tools and presence again.  This post is actually a follow-up to last week’s post on how to benchmark your Twitter presence.  A lot of you said that was helpful. Now that you’ve figured out where you stand, in terms of how you use Twitter and where your influence lies (in relation to [...]

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How Serendipity Works

Serendipity seems to happen in business much more than it used to.  Why?  There are folks like you and I using social media tools that have increased the frequency of serendipity. Yet it’s still one of the hardest things to explain to business folks.  There’s no “serendipity metric.”  There probably never will be either. Sometimes things [...]

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How To Benchmark Your Twitter Presence Using Two Tools

It’s been a while since I’ve done a “How To” user-oriented post.  Shame on me. At Incept (client), we’ve been working to train the iCME’s (client link, too) to use Twitter to connect with customers, donors and various member-based organizations.  Part of the training is also teaching each individual team member how to grow their [...]

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Niche Communities & Curating the Conversation

I’ve been thinking about these two things a lot recently: Niche Communities – Humans now live online.  Lots of them.  But most humans are only interested in the content that speaks to their personal and professional interests.  We know that humans, whether they’re our customers or even fellow industry professionals, tend to engage more with [...]

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What We Do at Social Business Strategies

I think I’ve confused you.  May I have a few moments to clear things up? You know that Cheryl and I do something related to helping medium-sized and big companies learn how to use social media for business.  That can be a broad range of things, though, can’t it? Conversations with Molly Brochers (one of FahlgrenMortine’s rising [...]

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How To Lead More Productive Collaboration at a Distance

Do you have clients outside of your backyard?  How about business partners? In most cases, that’s pretty common in today’s business environment.  Thank you, Interwebz. At Social Business Strategies, a good amount of the clients Cheryl and I work with live outside of central Ohio.  The nature of the work that we advise and train them on, [...]

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The Rise of Human Business Teams

Welcome to Monday. I’m glad you’re here.  And I’m glad you’re doing your part to inhabit the Interwebz. It’s a beautiful thing – humans like you and I interacting online, that is. I thought about beginning this post with “People of Earth,” a line re-made famous in 1999 (the year I graduated high school) by authors Levine, Locke, [...]

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HOW TO Use Google Voice for Easy PodCasting on Your Blog

There are quite a few reasons why I’m delighted to have Cheryl Harrison on board at Social Business Strategies.  She’s a whiz kid at learning systems, learning how to game them and applying tools and bending rules to get to her objectives. In her post today – on the power of saying “thank you” - Cheryl [...]

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Curation, Content Marketing & Building Collections

This is a damn cool collection. Looking for an idea for your business or marketing department to explore?  Ready? Curation. This new buzz word is floating around the web and signifies a trend that’s growing at lightning-quick speed.  It’s pretty easy to see why.  From a content perspective, there’s just so much to keep track of these [...]

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Building Collaborative Blogs With Words From Gen Y

Do you remember what it was like after graduating college?  How did you feel as you prepared to jump head-first into the professional world? What about on your last day of high school?  Were you scared?  Overwhelmed?  Excited? I think most of us have spent some little time reliving those experiences – let alone dissecting our stories while [...]

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