Posts Tagged ‘LinkedIn’
How To Build a Customer-Centric LinkedIn Group
LinkedIn is still gaining momentum in the B2B world. With over 70 million professionals holding profiles, it makes good business sense for companies to start looking at how to use LinkedIn as an everyday business solution. I thought it was interesting that even Chris Brogan would check in on LinkedIn, if there was a location-based component. His target [...]
Read This PostHOW TO Optimize Company LinkedIn Profiles for Search & Lead Conversion
In my opinion, LinkedIn is still one of the most powerful social networking tools for business. I know Lewis will agree with me here. Yesterday, while finishing up a day of corporate training with Incept, I received two invitations to connect. Both were fully targeted to how I’ve optimized my profile, connecting with me to [...]
Read This PostHOW TO Ideas on Using Social Media for Trade Show Exhibiting
The Skyline Exhibitor Exchange was jam-packed with ideas on how social media tools can integrate into a trade show exhibition strategy. The goal is to extend the live event experience to the online space. My co-presenters, Will Burrus, Tiffany Odutoye and Eric Leslie, all brought some serious material to share. It was literally a “drink from [...]
Read This PostHuman Business Lessons with a Dash of Shameless Self-Promotion
Harrison Hove is a trust agent, and I’m glad we met. I’m so grateful to him (and ONN) for featuring me in this TV interview. Harrison really went the extra mile to give me some good face time, and I’m truly humbled. Anyway, enough shameless self-promotion. There’s much learning to be done regarding human business [...]
Read This PostSocial Media Strategy Ideas for Photographers & Visual Artists
In the last month, I’ve come to know Larry Hamill and Pamela Willits through interactions on LinkedIn, email, their blog and in person. Larry does some really interesting work with calendars as a marketing item. I have two hanging in my office right now. Both Larry and Pam are artists working in Columbus, right down [...]
Read This PostWhat Do You Think About the Idea of Tribal Learning Via Social Media?
I learn a lot from hanging out with Perry Maughmer. He’s a wealth of ideas and knowledge on how the social web is affecting our ability to communicate, interact and learn from our own tribes. Perry is a humble and focused practitioner. Watch this short video he sent me yesterday. It was produced by [...]
Read This PostMy Take on Some Enhancements to Social Media Tools for Business
Do you read Mashable? It’s great stuff, and widely read by us “social media” types. Maybe you should read too? There were two posts from this week that I have strong opinions about. I’ll share them if you don’t mind. Cool? Twitter Starts Testing Features for Business – written by Ben Par Make your own [...]
Read This PostKeith Lampe on Using LinkedIn to Market Background Screening Services
My friend, Keith Lampe, works for OPENOnline in Columbus Ohio. He’s part of the team who is responsible building relationships with potential customers. (Disclosure: OPENOnline was a client of Social Business Strategies at one time.) When I met Keith a little over a year ago, he hadn’t yet signed up for LinkedIn. Since that time, [...]
Read This PostSocial Media Mixology: How To Hack the System When Your Company Blocks Social Networking Sites
Companies are still trying to get their head around the social web. That’s understandable. The change is still pretty new. As humans, we sometimes fear change. That’s normal. But when humans fear change, they often try to shut the door and keep it out, avoiding it at all costs. An example of this might be [...]
Read This PostMaking Your Own Social Business Strategy | Featuring Elaine Reese
I’ve started to build a professional relationship with Elaine Reese through Digital Relationship Context. I first met Elaine as @ReesesPeanut on Twitter. She uses social media tools like a pro – Elaine is always conversational, practices good karma by being helpful and most importantly, takes her time to really invest her social capital by focusing [...]
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