Posts Tagged ‘Entreprenuers’

Some Damn Good Storytelling in Dublin, Ohio

This post has one purpose. I’d like to give a well deserved hat tip to my good friend, Eric Leslie, and his extremely talented collaborators at Palestra Creative for their amazing work on producing the Six Degrees of Dublin video documentary series.  I’m a huge fan of what they are doing for two reasons: These guys [...]

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HOW TO Use a Foursquare Strategy for Customer Retention & Foot Traffic

As I go deeper and deeper into analyzing Foursquare and its potential, I’ve begun noticing ways to apply their strategy ideas to a variety of different businesses. Serious potential falls into the lap of small businesses who are motivated (and brave enough) to begin experimenting with how they can utilize the application to tap into [...]

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You Have Permission

Are you happy doing what you do? Or do you feel stuck? Guess what? You have permission to change. You have to do things differently than the person who came before you.  If they don’t want you to do things differently, and that bothers you, you have permission to look for something else.  You have [...]

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Only Thing Constant is Change – Part 1

You rock. I really appreciate that you take time to read my stuff and I’m glad you find some value in my daily banter.  Truth be told, I’m grateful you’re here.  Seriously.  Getting to communicate with you via the social web has made a huge difference in my life.  Thank you. [Mushiness over.] Only Thing [...]

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Why I Think Foursquare Has the Strategy to Win the Location-Based Race

I realized yesterday that Foursquare has the right strategy to win the location-based race taking hold in the mainstream space of the social web. I’ve personally become addicted to the point system on Foursquare.  It’s actually kind of silly.  Aside from being one more tool that boosts online visibility, winning at Foursquare doesn’t really mean [...]

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Four P’s of Being Interactive – Live with Mark Whitman & Columbus AMA

I’ve learned so much from Mark Whitman over the past six months.  In fact, the way in which we approach large clients at Social Business Strategies was designed from the business model that Mark developed when he ran (and sold) Interactive Ink.  What’s funny is that QStart Labs (who you recently heard about in my [...]

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HOW TO Save Time at Work & Home

Your time is valuable. With email inboxes always full, not to mention the dozens of social channels we use to communicate, it’s easy to get overwhelmed when you’re balancing work and life.  Sometimes I get frustrated because I feel like I spend all day online and then do the actual work I need to do [...]

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Skype Session: Chuck Dietrich, CEO of SlideRocket

If you’re in business you know that being able to present your ideas, projects, products and services is a must.  Most of us are likely familiar with certain applications, like PowerPoint and Keynote, as the go-to standards in presentation software.  What you may not know is that for the last few years SlideRocket has been [...]

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How Columbus-Based DOmedia is Changing the Game for Out-of-Home Media Buyers

Out-of-home media buying can a tough, painstaking process. For one, there are multiple types of assets to choose from, each with different benefits and reach.  Location is always a big issue, in that you need to make sure the assets that display your messages have the potential to hit the right audience and deliver enough [...]

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Social Media Strategy Ideas for Photographers & Visual Artists

In the last month, I’ve come to know Larry Hamill and Pamela Willits through interactions on LinkedIn, email, their blog and in person.  Larry does some really interesting work with calendars as a marketing item.  I have two hanging in my office right now. Both Larry and Pam are artists working in Columbus, right down [...]

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